Magic on the Mall

Every winter season celebrate the holiday festivities in Downtown Charlottesville. Presented by Friends of Charlottesville Downtown and the Charlottesville Albemarle Convention & Visitors Bureau, there is something for every member of the family during Magic on the Mall. Join us to experience winter splendor and wonder FREE OF CHARGE.

Want to save the full rundown? Check back here for the 2024 calendar of events soon!

Holly Trolley

The Jolly Holly Trolley will be available to take a ride down the mall every weekend during the holiday season. Come enjoy the magic Downtown!

Selfies with Santa

Santa is coming to the Downtown Mall on select Saturdays in November and December, from 10 AM – 2 PM for free photos! Bring your family downtown to share your wish list with Santa and snap a photo for your holiday card!

Elves in Cville

Santa is sending Scout Elves to Downtown Charlottesville for a magical scavenger hunt! You can pick up your North Pole Pass (and holiday stamp) from the select locations (more information coming soon!).

Peppermint Trail

Follow the trail of peppermints on the sidewalks of Downtown Charlottesville to discover all sorts of treats featuring the favorite red and white candy. From candy cane coffees at morning brunch to craft cocktails sipped by candlelight, you’ll find peppermint treats round almost every corner.

Best in Snow Windows

Your favorite downtown spots are in a festive face off for the title of best holiday window decoration! Come down and vote for who you think has the jolliest windows.

Hanukkah Celebration

Join the Chabad House from the University of Virginia for a fun celebration of a night of Hanukkah!